Decathlon

HAVE YOU HEARD ABOUT US?

Decathlon is a family-owned company, founded in 1976, and inspired by the belief that the best sports products should be accessible to everyone.

Ever-evolving and high performance design, the best quality at the lowest possible price, and expert advice that customers of all ages, backgrounds and skill levels can access in-store or online, from anywhere, at any time, is what makes us who we are. And we’re pretty proud of that.

A COMPANY WITH A COMMITMENT

Yes, we’re an international sports retailer with 2080 stores in 56 countries, and if you look a little closer, you’ll see we’re so much more.

Decathlon is dedicated to helping, inspiring and guiding you through your sports experiences. We believe that discovering new sports and being active – well, it’s an important part of life – and living well shouldn’t just be for a privileged few.

The power of people and positivity is at the heart of our business. Our team are sports people who are full of energy and enthusiasm for what we do; we’re encouraged to innovate and improve, and most importantly, to make changes for the better. We take our responsibility to sport and the world seriously, and we strive to anticipate and rise to the challenges that face our society and our environment.

Decathlon is not just a reseller. We’re unique because we have our own in-house brands. We are experts in our fields, and we draw on our knowledge and experience to create, design and manufacture our own products in our own studios and labs. Currently, we have over 20 Decathlon brands, each dedicated to a specific sport or practice. And, our family ownership means we’re here for the long term. We reinvest our profits into research and development, helping to lower the cost of participating in sport.

THIS IS WHO WE ARE

International. Lovers of sports. Team players. All religions. All ages. All races. All skin colours. All skill levels. Stronger together.

We’re all sports enthusiasts who’ve turned our passion into our job.

We come from all over the world; an international community made up of semi-pros, casual participants and complete beginners.

We know that you want to play to win for your local team, kickstart your training and compete to the best possible standard because we want those things too.

We believe that sport is for everyone. We’re in your corner, designing, making and marketing the gear and equipment we’ll all take to the pitch, park, court, water and track.

We are Decathlon and we are stronger together.

OUR PRODUCTS

Our priority has always been the people who play sports. We avoid segmenting by brand or type of product and instead focus on each individual discipline. This means experts in specific fields can use their knowledge and experience to create the very best products for their sport.