WHO ARE WE?
Changing the world with one sustainable, responsible and satisfyingly Fresh meal at a time. Life on earth is changing. Through mass production of ‘long shelf life’ snacks, synthetic ingredients and false foods have become commonplace.
We are spearheading a movement towards a more wholesome meal designation and delivery. By using mother earth’s natural processes, we harvest organic, non-GMO ingredients combined with free range, certified-humane animal proteins as the foundation of all our meals. Nature knows what it is doing, it has been doing it for a long, long time. We are just the in-between people to ensure nature’s dish arrives on your doorstep undisturbed. Here’s the thing—anyone can make food. (Ok, almost anyone.) But we’re not anyone and we’re certainly not just making food.
We’re a group of nutritionists, chefs, food fanatics and all-around passionate people who are creating nutritionally balanced, protein packed, macro perfect, junk-free, fully prepped craveable meals that don’t just fill you up, they feed your potential—potential to rock your meetings, crush your training goals or achieve something you never thought possible.
How? Because eating the right food gives you the right foundation so you’re ready to get out there and get after it—whatever “it” is. From Keto to Paleo to Vegan and more, we make every recipe in our kitchen and deliver it to yours, which makes reaching your potential as easy as pushing a button—your microwave’s.
FEEDING YOUR POTENTIAL
The right food gives you the power, the energy and the focus to get after whatever it is you want to do and who you want to be. That’s why we don’t make food that just fills you up, we make food to feed your potential. Our chef-crafted meals are balanced, protein-packed and nutrient-dense so that every bite you take is fully optimized to give you everything you need to own your meetings, crush your training or achieve things you never thought possible.
EATING WELL SHOULD BE EASY.
The best part? All these meals are available at Whole Foods, our Santa Monica store or delivered right to your door so all you have to do is pop it in your microwave and eat it. So let’s do this thing.